Chief Intelligence Officer
Rita brings more than a decade of experience with large and complex clients—including American Express,
SC Johnson, and GlaxoSmithKline—helping to develop data-driven strategies to fuel successful marketing programs and spur business growth.
Always one step ahead, Rita focuses on bringing the latest cutting-edge data technology to life in Rauxa’s client relationships. And she guides her team through a robust data-first method of decision-making to pinpoint spot-on campaign strategies, while demystifying today’s complex mix of data sources and channels.